Our People

Ron Willingham

Ron Willingham is the author of twelve books. Among them are: Integrity Selling for the 21st Century, The Inner Game of Selling, Integrity Service, The People Principle, Hey, I'm The Customer, and The Ten Laws of Wealth & Abundance.

His Courses, Integrity Selling®, Integrity Coaching®, Managing Goal Achievement®, and The Customer® have been conducted in over eighty nations. Over 27,000 facilitators have been certified to conduct his courses, with over 1,500,000 graduates.

Organizations like IBM, American Red Cross, Johnson & Johnson, The Principal Financial Group, Library of Congress, Morgan Stanley, Trade New Zealand, the Guardian Life Insurance Company, Franklin-Templeton, and over 2,000 others have benefited from his courses.

A pioneer in interactive training methods, Willingham created many firsts in the human development field. He designed the first program ever recorded on audio cassettes, and was the first chairperson of the National Speakers Association Sales Trainers Special Interest Group. His Integrity Selling client-focused sales process was a first, breaking the old traditional product-focused method of selling. His unique message has helped hundreds of thousands of people enjoy increased earnings, stronger goal clarity, and greater individual and corporate prosperity.

Willingham is a member of the National Board of Kids at Hope, a non-profit organization working through schools, Boys & Girls Clubs, YMCA's, and police forces to help kids succeed. Since its inception in 2000, 16,000 caring adults have been trained to touch kids' lives, and in excess of 350,000 kids have been touched with a positive message of hope and optimism, and opportunity.

He was the Founder of Integrity Systems®, and is now the CEO of LifeScript Learning Systems®, based in Phoenix, Arizona. www.lifescriptlearning.com

Results of Ron Willingham Courses

Many years ago Ron Willingham discovered a process of building people at their "I Am" dimensions; allowing them to perform on higher levels regardless of their occupation or life role.

Here are a few of the results of courses he has written:

  • The North Atlantic Region of American Red Cross reported a 35 percent increase in blood sales, and a 50 percent in employee turnover.
  • The top manager of the Principal Financial Group enjoyed a 33 percent increase in agent production.
  • A Mass Mutual Agency reported a 25 percent increase in sales.
  • The second largest Coldwell-Banker Franchise had a 32 percent increase in sales.
  • A division of Johnson & Johnson reported a 26 percent increase in sales in Japan and 28 percent increase in South Africa.
  • The Japan ERA Real Estate organization enjoyed a 26 percent increase in agent sales.
  • Numerous Guardian Life Insurance General Agents, collectively, reported over 25 percent increase in agent production.
  • A chain of Credit Unions said their teller error was reduced by 40 percent.
  • UCLA Medical Center went from the 28th percentile, compared with other academic medical centers to the 78th percentile, according to the Picker Patient Satisfaction Survey.

But, for these outstanding results to happen, something had to happen to individual people. But what?

According to the surveys, here are some changes in their people:

  • More self-confidence
  • Willingness to assume responsibility
  • More goal oriented
  • Not placing blame
  • Happier
  • More energetic

These and other traits created a foundation for people to handle their money better.

Learn more

LifeScript Self- Assessment

Your life won't change much until your inner LifeScript changes. Take our self-assessment to understand more about your LifeScript.

Featured Solutions

The Ten Laws of Wealth book cover
The Ten Laws of Wealth & Abundance

Book and learning materials for personal or group study.

Based on the book, this 3 hour seminar helps people set and achieve meaningful personal and financial goals.

The Way to Wealth™ logo

Learn how qualified people can be certified to conduct this dynamic course.

Upcoming Seminars

The Way to Wealth™ Certification Seminar

October 20-23, 2008
Ritz-Carlton Hotel
Phoenix, Arizona

The Ten Laws of Wealth Seminar
Call 602.956.0030 for seminar dates